Why outside-in transformation outperforms inside-out

In an environment with heightened ambiguity, rapid change and desire for a digitised and personalised customer experience – leaders are facing increasing pressure to evolve how they go-to-market.

When it comes to transformation, there are 3 acceleration approaches you can take: technology-centric, capability-centric or customer-centric. Whilst each have its own set of advantages, we’re seeing the most success when organisations work outside-in from the customer to drive greater frontline engagement – ultimately increasing speed-to-value, outcomes realised, and strategic agility. 

Download this infographic to learn more about each approach and how they impact employee engagement through both the transformation design and implementation phases.